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SaaS Business Transformation: Customer Cases
Join this webinar to hear the stories of our customers, who have successfully been through the transformational SaaS journey, they will share their stories, challenges and learnings around business and organization transformation.
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Saas Adoption
The demand for SaaS spans across all industry verticals and business processes, providing you with nearly unlimited opportunities to establish a SaaS practice. If you are a provider for existing traditional license-based software, but have not made yet the transition to SaaS, you should plan to adapt your business to reflect these changes, enabling you to sell your software more broadly and better monetize the value of it. Otherwise, this session can also be for you if you are a newborn cloud native SaaS business who seeks the best practices and recommendations. To begin your journey, join the first webinar of the SaaS Academy to learn about the SaaS Adoption Framework and the steps necessary to launch or transform a software solution. The SaaS adoption framework is a getting-started guideline, which defines the steps, the relevant stakeholders and expected outcome for each of the steps. Proper planning for your SaaS offering can help to mitigate common problems experienced by other software providers. For complete adoption, you need to be prepared for operational changes, modify sales practices, identify cloud partners and resellers who can support your SaaS transition and future growth, and shift engineering resources to accommodate less infrastructure support, and more development. Whether you are a cloud native company or a traditional software provider who is in the process of pivoting to the cloud, this session will provide you with practical and concrete guidance on decision-making and execution for SaaS model to put your company on a path to SaaScess.
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Value Proposition for SaaS Offer
Successful companies create value propositions that sell, embedded in business models that work. Remarkable companies do so continuously. In this session, we will zoom in on how SaaS companies are creating value for customers and ultimately enables an organization to capture value – and continues to do so… We will explore how to work with- & define existing as well as new value propositions of a SaaS company with an offset in the Value Proposition Canvas. This will be shown through Microsoft-led examples and value propositions of our existing partners. You achieve business model fit when the customer profile meets the value map of your SaaS offering. And you achieve strategic fit when your (portfolio of) value proposition(s) aligns with your corporate identity. But what to do with a great, newfound value proposition if it doesn’t? Chances are that your value proposition needs to be refined or enhanced over time, even if avoiding all the pitfalls. And shifting business models while running is not easy. Now, you sit with a well-defined value proposition in a smooth PowerPoint presentation. Is it time to press the R&D gas pedal and start developing? You can, but most SaaS guru’s will also point to testing. And with good reason. We’ll briefly touch on relevant test approaches for SaaS value propositions, and later on, how to test your MVP with Microsoft
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SaaS Financial metrics
Join this session to learn about the most important financial metrics of SaaS business, how do they align with your current SaaS adoption stage and thus what you should be focusing on. Getting familiar with SaaS metrics will help you to: - Asses your current SaaS Adoption, and where performance can be improved - Create a dashboard of SaaS metrics to stay on top of your company's health and performance - Communicate the value of your growing business to investors We will cover the four different types of metrics : - SaaS Growth metrics - SaaS Marketing metrics - SaaS Sales metrics
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How to price SaaS Offer
Successful companies create value propositions that sell, embedded in business models that work. Remarkable companies do so continuously. In this session, we will zoom in on how SaaS companies are creating value for customers and ultimately enables an organization to capture value – and continues to do so… We will explore how to work with- & define existing as well as new value propositions of a SaaS company with an offset in the Value Proposition Canvas. This will be shown through Microsoft-led examples and value propositions of our existing partners. You achieve business model fit when the customer profile meets the value map of your SaaS offering. And you achieve strategic fit when your (portfolio of) value proposition(s) aligns with your corporate identity. But what to do with a great, newfound value proposition if it doesn’t? Chances are that your value proposition needs to be refined or enhanced over time, even if avoiding all the pitfalls. And shifting business models while running is not easy. Now, you sit with a well-defined value proposition in a smooth PowerPoint presentation. Is it time to press the R&D gas pedal and start developing? You can, but most SaaS guru’s will also point to testing. And with good reason. We’ll briefly touch on relevant test approaches for SaaS value propositions, and later on, how to test your MVP with Microsoft
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Selling SaaS Offer through Microsoft Marketplace
Get an introduction to the Microsoft Commercial Marketplace, and how it can support market reach and sales of your SaaS solution. You will get an introduction to the Marketplace value proposition for both software vendors and customers, and an overview of the various listing types and associated Marketplace Rewards. Finally, we will present how Microsoft support your listing in the Marketplace and